Bottle Service – Fry Fabrications | Bottle Service Products, Portable Bars, Custom Metal Fabrication

TAG | Bottle Service Tables

As I write this blog I am relaxing…why? Well, Fry Fabrications has just completed and shipped one of our most complex items every! No, not a bottle service set, not a portable bar, drink cart, table, or kiosk. This was a Rickshaw cart for Bombay Sapphire bound to be displayed in New York’s JFK airport. What did this cart entail? Wooden wheels, bamboo weaving, bamboo shoots, custom handles with jewels, canopy, real bamboo countertop, shelving, locking door and yards of print media. Photos can be seen at All of this was made in about 2 weeks! It was a stressful 2 weeks for sure, but we’re very happy with the results and can rest easy that this will deliver.

portable barsIn other news we’ve been making a few custom bars for Diaego in Canada, a bowling alley in Michigan, and a local club here in Tempe, AZ called Fat Tuesdays. Also on deck are some pistol shaped bottle service sets for a Las Vegas club called “Revolver” as well as some custom bottle service trays for a new club in Hollywood, California called “Agency.” A custom folding bar was also created for Sobieski Vodka and a custom kisok with locking doors was made for “The Interior Shop” in Phoenix, AZ – this kiosk turned out extra special as the customer added some hot rod style pinstriping to the bar and it looks amazing. We have a few more projects potentially in the works as we begin to wind down 2011. Also in the coming weeks it’ll be time to prepare once again for the Nightclub and Bar Expo in Las Vegas where Fry Fabrications will be displaying our coolest products to date.

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portable barsHere at Fry Fabrications, its been busy, yet productive since our last blog posting. We’ve produced and shipped some trade show pedestals that hold assorted electronic devices, we’ve done some bottle service pieces for Tequila Ambhar which have the most intricate laser work we’ve done to date – we’ve done lots of retail work for assorted outlets. With all of this, it seems that many of the jobs that we’ve been requested – bottle service, drink carts, tables, portable bars, custom work have all been with tight deadlines. I certainly can understand deadlines and why they’re there – yet they can also be scary (afterall it is Halloween today). If all the pieces of the puzzle don’t align perfectly, the deadline can easily be compromised. For example: We must first have the design in place, then the CAD drawings created, then the steel must be cut, fabrication labor performed (without any delay). Then there’s the finish sanding, powder coating, accessories, boxing/packaging, and finally shipping. One hiccup on any of these elements and those promises that were made go down the tubes. The deadlines also continue to get shorter and shorter adding more pressure…yet there are the times where I have to say “no” when our capabilities even at 150% cannot make that deadline possible. Experience has certainly played the most important role when it comes to giving the customer that promise of making that deadline – and knowing when to say we cannot comes from experience. Furthermore, even if a project is profitable, when a very tight deadline is given the potential for that profit is certainly at risk. Honesty is always the best policy.

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portable barsFry Fabrications closed the summer out with some excited projects. First a custom 360 degreen octagonal shaped branded bench was delivered to the ADT corporate headquarters. Next some custom stool and table sets for both Mountain Dew and the Tampa Bay Lightning Hockey team. Next up we received the order for 25-100 “Blink” electric car charging station pedestals designed to be in electric car dealerships all over the country. We also received an order for very unique bottle service sets for Tequila Ambhar which have some of the most intricate laser work we’ve ever worked with – can’t wait to see how these come out. Next, we received an order just shy of 1000 pieces from Patron/Ultimat for their National Accounts. Very interested to see these pieces go into motion as they have a slightly different look than the orders we’ve done with them of the past. Lastly, we’ve received several retail orders from our friends at Industrial Ride Shop for various racks, shelving units, and even a fitting room.

In addition to all the great business we’ve been receiving, we aquired a new CNC break press machine. This machine has an adjustable back-stop and also has different speeds and settings to further expand the way that metal can be bent and formed to not only give the piece a unique look, but and also be performed quicker.

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portable barsWhen we’re shipping our bottle service sets, portable bars, ipad kiosks and everything else that comes out of this shop we’re closing one door and opening up a new one. Once it leaves our dock, our job definately not over. First of all, freight is such a competitive industry – there are several carriers that we work with and all offer discounted prices yet once you receive your freight invoices you’ll find re-classes (density + size = classification which can drastically change the cost of shipping produt), re-weight audits, special services that were never requested, and then thorn in my side – damages. Each week several different freight reps stop in to see us and they all claim to offer the best rates and best services, yet it’s all really just a game with me and a war with each other. It seems that when customers order product getting good solid rates along with great service and peace of mind that damages won’t occur doesn’t exist. Furthermore, they all have their best foot forward in the start, but gradually things tend to fall apart. It’s imperative to us that we can offer our customers excellent rates that we can pass on, plus timely transit in a secure manner yet it never is quite what it seems. When the customer receives the product, if there are damages, or late deliveries, or additional hidden costs that is all a direct reflection of us as a business. Freight is a tough industry to manage and can be frustrating on our end when we place our product in their hands. I’m currently in process of training a co-worker here with the tasks, responsibilities, and this is certainly not a 1 day lesson. Technically, it’s not trailing, but more of how to play the game.

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portable barOften a customer will come to us to design a table, portable bar, bottle service set, or even a DJ booth and they give us the idea and we’ll turn it into a design for them. Most inquries turn into orders; however sometimes whether it be price, lead time, or just lack of obtaining approvals through a conglomerate of red tape, the order will not transpire – yet the design element is there and it segways into a new idea for us to market. Every Monday, the team here at Fry Fabrications discuss the production details for the week ahead, and we also talk about what new products we can turn our craft of metal frabrication into. Some are successful, others are not, yet our portfolio continues to grow. Ipad kiosks haven’t quite taken off yet, however we’re jumping ahead and we have several designs in place. We’re also discussing several ways to implement stools into our current table designs in a single/solid piece. In our line of work it’s a triangle of three elements: 1) Design 2) Quality/durability 3) Price/Service. Luckily, we are able to maintain and target all three in our genre of items we create…which is why we’re successful and will continue to be!

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portable barsWe’re currently in a summertime sweet spot here at Fry Fabrications. We’re wrapping up some larger projects and working on nailing down orders for new ones. Finished up a larger table/stool order for UCF, final touches on a 300 piece Ketel One order for bottle service, a 150 order for Chivas, and also wrapping up those 12 Grey Goose carts. We also shipped a 48 table / 17 portable bar order for Monster Energy delivered to Mammoth Mountain Ski area, and in the shop we have a 4 custom bar order for Evan Williams Whiskey, as well as an order for the W Hotel in San Francisco. We also landed an order for Snowshoe POP displays for their manufacturer in both free-standing as well as table-top versions.

As busy as we are, the shop is become so good and quick at cranking out projects that I need to continue to be on the top of my game when it comes to sales in order to keep the shop busy. Customer service certainly is so important for us. Answering questions in a timely fashion and keeping promises of when the product will be delivered is the key for the success of any business and I have seen those customers continue to come back to Fry Fabrications to order product whenever in need as not only is the product quality exceeding their expectations, but the service that we provide to them matches the product. Every item we create we tack on a year warranty against any defects, and also keeping the channels of communication open we provide progress reports of a build as well as all the tracking information once the item(s) are shipped.

Lots on the horizon for us. Stay tuned.

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portable barsWith all the craziness with the shop over the past 5-6 months, we’ve actually hit a slow patch in the past week (sales-wise). The slow-down is contributed to summer vacations, events currently happening in full swing and not much time for customers to shop-around. With that being said, the shop is still busy cranking out an order for Skyy and 12 custom carts for Grey Goose st the Harrah’s resort in Atlantic City. Also, one of our larger clients Monster Energy put a large order in ink of 17 bars and 48 tables in production. So as I type this blog entry the shop is buzzing with energy – the welders are sizzling, the saws are cutting, and the hydraulic presses are crashing down into steel forming bends that can never be made with human hands.

Furthermore, its any day now that we’ll be getting the green light on a large (and quite detailed) project that I’ve been working on since November. After a lengthy process, the design is in place, and financials have been outlined, and paperwork has been completed and one Purchase Order on the fax machine will get this job in motion. Once that comes over I’ll fill you in…

So for now – I’m enjoying this time, this short winow to catch my breath before the motor is once again at full throttle…and this engine will be pushed harder than ever.

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Summer is swiftly approaching here at Fry Fabrications. The degrees have been consistently been above the century mark, the days are long, and there are many runs to the hallway to supervise the temperature control unit for the air conditioning. Despite the heat the contrast between this time now and a year ago (given that we were in our old shop at that time) is huge. The swamp-coolers in the shop are keeping the fabricators cool along with the cross-breeze that our new shop has with bay doors in each end of the building. Also, the fabricators can take their breaks and lunches in air conditioned comfort in their lounge area – which on the production end is much more efficent as the guys have more energy to product product rather than getting too hot, worn-out, and slow down as the heat of the day progesses.

Last week we had a local publication “AZ Metalworker” to a featured story on Fry Fabrications along with giving us the cover. We staged our showroom in a manner designed for photographs and the key players (myself – sales, Jim – president, Keith – designer, Dave – Operations Manager) posed for several photos in front of various product. We’re excited to see how both the photos and the article comes out and we will certainly share our findings in this blog.

portable barsSpeaking of production, we’re chugging along as usual and have acquired some rather large projects once again. Starting with an (8) bar build for various Bacardi product which will be featured on cruise ships, a (12) table/stool order for University of Florida, (300) order for Ketel One bottle service, (150) order for Chivas Scotch for bottle service, (121) order for Don Julio Bottle Service. Also, Redbull have ordered some DJ booths and bars for their on-premise accounts. Can’t forget a 10 table order for Jagermeister, bottle servioce for CIROC and Johnnie Walker, bar for Diet Coke, cube bottle service for Rivers Casino – all this plus several other projects.

On the design end – we’re continuing to put together additional designs for Ipad Kiosks, Tablet Kiosks, Portable Bars, and other cool stuff.

Until next time – stay cool!

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portable barsHere at Fry Fabrications we’ve been churning out projects as usual especially with the summer months soon approaching and outdoor events will be more and more where our product will be used. The projects that I spoke about in the previous post have either shipped or are close to getting wrapped up. Since the last post we’ve had a new orders come in from Don Julio Tequila, Grey Goose, Absolut for some locking bottle service, and two huge DJ Booths, Ketel One who ordered 26 locking bottle service units, as well as orders for Skyy Vodka and Bacardi. We also did a building signage project for a local nightclub utilizing our new CNC Router. Also new designs of ipad kiosks are in the works.

We also aquired some unique jobs building housing units for portable air condititioners and housing units for portable spot lights. It’s exciting to break away from the beverage industry and explore other areas our fabrication skills are needed.

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portable barsApril is just about to close with what appears to be our busiest month on record. We had the Phoenix Suns Hustle award which resulted in us creating (3) more. Las Vegas orders are picking up with carts for Absolut and Grey Goose along with bottle service items for Planet Hollywood’s Pleasure Pool and Heart Bar. We also had a custom Diet Coke Bar built, some custom bars in the works for three Best Western Hotels, and the Tilted Kilt Restaurants. We also built and shipped a custom ipad kiosk, and we also have an order in for some unique projects like outdoor lockable Plasma TV Boxes and also these stackable cages for large outdoors air conditioning units. We furthermore put the new CNC Router to use for building signage we are creating for a local Nightclub in Tempe, Arizona. The cherry on top is certainly two 360 degree bar orders that came over for Sierra Mist as well as an order for these very unique carts we designed for Svedka Vodka.

On top of all the work, our design department completed our 2011 catalogs which contain numerous new products. Should you like our new catalogs, please email me: derek (at) fryfab (dot) com.

So here we are saying goodbye to April and hello to May.

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