Accessibly Obtaining Retail Items

Starting, expanding, and running a business can create all kinds of unwarranted stresses and details that need to be worked out. Some of the biggest parts of retail stores and their needs are arranging retail items in an attractive, accessible, and straightforward way. Using tables, hooks, and other types of arrangement items are very helpful in certain cases where there are several types of similar items, but the best way in which to show off a lot of merchandise at once is through retail display cases. Study after study has been conducted on how merchandisers and retailers display their items to show them off or catch shoppers’ eyes, and nearly all of those techniques involve retail display cases in some fashion. Obtaining retail display cases can help to provide space that helps business professionals to arrange their merchandise in an organized and straightforward way. These types of cases can also show a lot of merchandise at once without having to lay all of it on the table.

Of course, these types of display cases are not only useful for items that are similar and able to be replaced easily, but they can also provide more secure and dust-resistant ways to show off special or one of a kind merchandise. Those items in retail display cases that are unique and unobtainable anywhere else should be kept safe and be shown off in a classy and attractive way. Utilizing retail display cases can help merchandisers and businesses show what they have to offer without taking a lot of effort to point it out or requiring a lot of maintenance. As mentioned before, these types of cases can help stores to keep their merchandise, especially special or unique merchandise, free from dust or other types of wear. As an added benefit to all of those mentioned before, display cases can also come in many different sizes and styles.

Most types of display cases meant for commercial use are designed in counter or waist-high form, but there are also many that are available in taller or larger styles. These display cases are able to provide a different angle or dynamic to showing off merchandise as well. Through the utilization of these types of cases, business owners can show what they have to offer for the eye level of persons or shoppers of any height while also attracting their attention to other objects or items inside the case itself. This also helps to create a different dynamic that will break shoppers out of the monotony of looking only at horizontal display cases and the objects in them. These cases, as well as any others that are used throughout a store, create ways for shoppers to look at what they may or may not know they wanted when they first entered the store. Also, many of these types of cases provide counter space and other areas for employees to pull out and present merchandise, for registers to rest on, and for other work to be conducted while businesses have a moment to rest. Utilizing the many untold benefits of these types of cases can help any who are starting, running, or expanding a business to do so with ease and class, as well as with less stress.

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Self service is more available and convenient to the retail industry than ever before.  There is a fast growing trend toward self-service with the use of retail kiosks.  Some of the types of kiosks that fit in this category would be ATM machines, DVD rental kiosks, digital imaging and picture manipulating and ordering stations, virtual salespeople, gift registries, and other applications.  If you start looking around, you will probably notice these retail kiosks all over the place and in hundreds of different applications.

The kiosks of this type are an alternative to retailing storefront applications.  You will notice in the malls where you shop that there are usually multiple kiosks line up along the center of the halls and walkways.  These retail kiosks may be set up with anything from calendars or beauty supplies to cell phones or chocolates.  These can be a much less expensive alternative for a retail business owner who needs temporary or less costly space that still gets a lot of traffic.  You will also see these types of carts or kiosks in airports and at sporting events.  Sometimes, the kiosks are even found within a retail store.

There are many advantages to the retail kiosks and the use of them.  They can be temporary and are a great way for you to test out a new market and see if you think it will profitable for you to open a retail outlet in a certain location or area.  It is a big commitment for you to secure a permanent or long-term storefront, so you may want to test things out with a kiosk before you make that decision.  If you don’t test out the market and just go with the storefront commitment, you could end up spending a lot of money if it doesn’t do so well.

It is also much easier to start out a business when you can use a kiosk.  Obviously, the initial cost is much lower and you can much easier stock a retail cart with your merchandise than a whole store.  These retail carts are also a great way to take advantage of the impulse shopper when you are located within the traffic path and have a lot of people going by you that you can entice to look at and then purchase your products.  Many people are impulse shoppers and if you are in the way of where they are going, they may look at your product and consider purchasing it when they otherwise wouldn’t.

You do need to be serious about making money and having a good product if you do rent retail kiosks however, because although the cost is much less than renting a storefront, the cost can still be a chunk of change, especially during the holiday season.  But, the holiday season does bring out many more shoppers and thus give you much more foot traffic as well, so it can be very profitable for you to operate one of these kiosks to promote your merchandise.

You will want to make sure the products you are selling are appealing to the crowd of traffic you will be operating in.  For example, if you have a kiosk in the mall, you will want to have merchandise that mall shoppers would be interested in.

Retail Kiosks

When you own a retail store, you have many different things that you are concerned with as you do your best to keep your store up to snuff.  One of the things you need to consider is how to display your merchandise.  Many retailers use a retail display case to display certain merchandise more securely than if it were just placed on a shelf.   There are regular shelving options and built in display cases, but those often don’t offer the same secure options that a secure retail display case will have.

When you are looking for the right cases for your store, you must pay attention to a number of details.  If you are going to stock the merchandise under the display case, you may need a different design than if you plan to stock your merchandise in a storage at the back of your store or in a nearby warehouse.  In addition, you must think carefully about the merchandise you plan to display.  You must decide whether this particular type of merchandise is going to be displayed in the case for as long as you own the store or if the display case will be showcasing different types of merchandise over time.

Knowing what your purpose is for the retail display case is very important as you do research to decide what the best style, size, and configuration of the case will be.  You may want to look at cases that are very flexible in their design, so that the shelves can be moved up or down or so that different dividers can be used as needed.  You will find that there are many options, which means you ought to be able to find a style and size that will work for you.

Another consideration you must have is the way the retail display case matches the rest of the decor in your store.  While you will probably be using quite a bit of glass or plexi-glass in the case, you should also realize that there are many different colors available through the use of high and low pressure laminates.  This can be a way to add a spot of color or to really complement the rest of your decor.

You will want to decide whether or not the merchandise you plan to have on display will require some special type of lighting to help display it appropriately.  Many businesses use certain types of lighting for different types of merchandise.  For example, jewelry can be well-lit with halogen lighting, while clothing may look better with fluorescent or incandescent lighting.  If your retail display case is to be used for food, you may want to consider encapsulated lighting.

As you can see, there are a number of considerations that you will need to address as you think about your display options.  You can search online and find a number of companies that sell a variety of retail display case styles.  By making comparisons between the available options, you should be able to find something that will work for you.  If you need multiple cases, you may be able to get a lower price by purchasing them in bulk.

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Bar Products, Bottle Locks, Bottle Service, Bottle Service Setup, Bottle Service Trays, Hotel Products, Indoor Bars, Ipad Kiosks, Ipad Pedestal, Nightclub Products, Outdoor Bars, Portable Bars, Portable Indoor Bars, Portable Outdoor Bars, Push Carts, Retail Display Cases, Uncategorized

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Lots has been going on at Fry Fabrications to close out the year.

First, we’ve made some locking bottle displays and back bar bottle displays for both Crown Royal and Patron.  What makes these locking bottle displays and back bar displays unique is that they both illuminate the bottle via LED lighting and flourescent lighting to promote the bottle branding as much as possible.  These locking bottle displays allow for quick easy access and for the server to lock to prevent the customer from pouring their own glass (a growing law).  We’ve also been busy with the bottle service trays and bottle service sets, as well as locking bottle service trays and locking bottle service sets for various NYE parties around the globe.

We also closed out the year with some bottle display units for Galliano Wine – these bottle displays are designed with tiered shelving to and will look promoting the product in stores along the east coast.  Also closing out some bottle service trays, bottle service sets, and drink carts to Russian Standard, ABSOLUT, and SKYY Vodka.  Furthermore, we put some more carts in production from a company called “Rebelcart” who will be having us manufacture these beefy auto-detail carts.

2011 has been a record year for Fry Fabrications.  Very much looking forward to what’s in store for 2012!

Bar Products, Bottle Locks, Bottle Service, Bottle Service Setup, Bottle Service Trays, Hotel Products, Indoor Bars, Ipad Kiosks, Ipad Pedestal, Nightclub Products, Outdoor Bars, Portable Bars, Portable Indoor Bars, Portable Outdoor Bars, Push Carts, Retail Display Cases, Uncategorized

As I write this blog I am relaxing…why? Well, Fry Fabrications has just completed and shipped one of our most complex items every! No, not a bottle service set, not a portable bar, drink cart, table, or kiosk. This was a Rickshaw cart for Bombay Sapphire bound to be displayed in New York’s JFK airport. What did this cart entail? Wooden wheels, bamboo weaving, bamboo shoots, custom handles with jewels, canopy, real bamboo countertop, shelving, locking door and yards of print media. Photos can be seen at www.facebook.com/fryfab. All of this was made in about 2 weeks! It was a stressful 2 weeks for sure, but we’re very happy with the results and can rest easy that this will deliver.

In other news we’ve been making a few custom bars for Diaego in Canada, a bowling alley in Michigan, and a local club here in Tempe, AZ called Fat Tuesdays. Also on deck are some pistol shaped bottle service sets for a Las Vegas club called “Revolver” as well as some custom bottle service trays for a new club in Hollywood, California called “Agency.” A custom folding bar was also created for Sobieski Vodka and a custom kisok with locking doors was made for “The Interior Shop” in Phoenix, AZ – this kiosk turned out extra special as the customer added some hot rod style pinstriping to the bar and it looks amazing. We have a few more projects potentially in the works as we begin to wind down 2011. Also in the coming weeks it’ll be time to prepare once again for the Nightclub and Bar Expo in Las Vegas where Fry Fabrications will be displaying our coolest products to date.

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Here at Fry Fabrications, its been busy, yet productive since our last blog posting. We’ve produced and shipped some trade show pedestals that hold assorted electronic devices, we’ve done some bottle service pieces for Tequila Ambhar which have the most intricate laser work we’ve done to date – we’ve done lots of retail work for assorted outlets. With all of this, it seems that many of the jobs that we’ve been requested – bottle service, drink carts, tables, portable bars, custom work have all been with tight deadlines. I certainly can understand deadlines and why they’re there – yet they can also be scary (afterall it is Halloween today). If all the pieces of the puzzle don’t align perfectly, the deadline can easily be compromised. For example: We must first have the design in place, then the CAD drawings created, then the steel must be cut, fabrication labor performed (without any delay). Then there’s the finish sanding, powder coating, accessories, boxing/packaging, and finally shipping. One hiccup on any of these elements and those promises that were made go down the tubes. The deadlines also continue to get shorter and shorter adding more pressure…yet there are the times where I have to say “no” when our capabilities even at 150% cannot make that deadline possible. Experience has certainly played the most important role when it comes to giving the customer that promise of making that deadline – and knowing when to say we cannot comes from experience. Furthermore, even if a project is profitable, when a very tight deadline is given the potential for that profit is certainly at risk. Honesty is always the best policy.

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Fry Fabrications closed the summer out with some excited projects. First a custom 360 degreen octagonal shaped branded bench was delivered to the ADT corporate headquarters. Next some custom stool and table sets for both Mountain Dew and the Tampa Bay Lightning Hockey team. Next up we received the order for 25-100 “Blink” electric car charging station pedestals designed to be in electric car dealerships all over the country. We also received an order for very unique bottle service sets for Tequila Ambhar which have some of the most intricate laser work we’ve ever worked with – can’t wait to see how these come out. Next, we received an order just shy of 1000 pieces from Patron/Ultimat for their National Accounts. Very interested to see these pieces go into motion as they have a slightly different look than the orders we’ve done with them of the past. Lastly, we’ve received several retail orders from our friends at Industrial Ride Shop for various racks, shelving units, and even a fitting room.

In addition to all the great business we’ve been receiving, we aquired a new CNC break press machine. This machine has an adjustable back-stop and also has different speeds and settings to further expand the way that metal can be bent and formed to not only give the piece a unique look, but and also be performed quicker.

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When we’re shipping our bottle service sets, portable bars, ipad kiosks and everything else that comes out of this shop we’re closing one door and opening up a new one. Once it leaves our dock, our job definately not over. First of all, freight is such a competitive industry – there are several carriers that we work with and all offer discounted prices yet once you receive your freight invoices you’ll find re-classes (density + size = classification which can drastically change the cost of shipping produt), re-weight audits, special services that were never requested, and then thorn in my side – damages. Each week several different freight reps stop in to see us and they all claim to offer the best rates and best services, yet it’s all really just a game with me and a war with each other. It seems that when customers order product getting good solid rates along with great service and peace of mind that damages won’t occur doesn’t exist. Furthermore, they all have their best foot forward in the start, but gradually things tend to fall apart. It’s imperative to us that we can offer our customers excellent rates that we can pass on, plus timely transit in a secure manner yet it never is quite what it seems. When the customer receives the product, if there are damages, or late deliveries, or additional hidden costs that is all a direct reflection of us as a business. Freight is a tough industry to manage and can be frustrating on our end when we place our product in their hands. I’m currently in process of training a co-worker here with the tasks, responsibilities, and this is certainly not a 1 day lesson. Technically, it’s not trailing, but more of how to play the game.

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